Hi folks, I thought i should share this for anyone who designs websites especially for corporate organisations.
1. Clever site names
(clever is confusing)
2. Cluttered, busy layouts
(Less options, higher conversions)
3. Navigation Problems
(See the header removal test)
4. Boring web design
(Yes, this one is aesthetic)
5. Pop-up ads
(Don’t mistake subscription boxes for ads)
6. Slow load times
(People are impatient online)
7. Small fonts
(Size 14 is the new size 12, after all)
8. Too much text
(Take this with a grain of salt. Big blocks of text is probably what they meant)
9. Corporate Look and Feel
(Another aesthetic comment. Corporations have it tough, eh?)
10. Poor search functions.
(Again, if people can’t find your content, your site failed)
Now I’m passing it to you.
Do you have any “red flags” on your site?
by by Derek Halpern
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